India, known as the land of spirituality, is now home to numerous spiritual startups. Let’s take a look at some of the most prominent spiritual startups currently shaping the Indian faith market.
AppsForBharat
Founded in 2020 by Prashant Sachan, AppsForBharat aims to simplify spiritual journeys for devotees.
With this app, users can create a virtual temple on their phones, perform poojas, light lamps, and offer flowers. It provides access to over 50 temples, enabling users to participate in poojas, listen to devotional content,
and make offerings from the comfort of their homes.
AstroTalk
Established in 2017 by Puneet Gupta and Anmol Jain, AstroTalk is a leading astrology startup in the Indian spiritual market. With more than 15,000 astrologers on its platform, it has served over 40 million users.
AstroTalk is planning global expansion and has announced a new spiritual e-commerce business line, though the name has not yet been disclosed. Its profit increased from INR 27 Cr to INR 94 Cr in the 2023-24 fiscal year.
DevDham
Founded in 2020 by Pranav Kapoor, Suyash Taneja, and Sagnika Chowdhury, DevDham is a spiritual tech platform offering live darshan, online poojas, and digital donations for devotees.
InstaAstro
InstaAstro is another leading player in the Indian astrotech market. With over 5,000 astrologers on its platform, it has served 5 million users to date.
Launched in 2021 by Nitin Verma, InstaAstro provides astrology predictions, live chat/call sessions with astrologers, and tarot card readings.
Japam
Established in 2022 by Ritoban Chakrabarti, Japam is one of India’s fastest-growing D2C startups. It operates as an e-commerce marketplace for spiritual jewelry.
Initially selling only rudraksha malas on its website, it has now expanded to include gold-plated bracelets, necklaces, idols, and wall hangings.
Melooha
Melooha is another rising star in the astrotech domain.
It offers personalized guidance based on an individual’s birth details (date, time, and place).
With a presence in over 110 countries, Melooha leverages AI to enhance its astrological services.
Founded in 2022 by Vikram Labhe and Bahlchandra Patil, the startup recently acquired Munitalks, a language translation and astrological guidance startup.
Temple Connect
Temple Connect bridges the gap between devotees and pilgrimage destinations. It allows users to connect with global Hindu temples and offers e-poojan services.
Founded in 2016 by Giresh Kulkarni,
Temple Connect has partnered with over 7,000 temples and provides essential information about these temples to devotees.
Utsav App
From virtual poojas to delivering prasad directly to devotees' doorsteps, the Utsav App provides tech-enabled religious services in multiple languages.
Headquartered in Kolkata,
the startup has over 100,000 active users and is connected with more than 10,000 religious communities. Established in 2021 by Sourajit Basu, Prajata Samanta, and Ankita De, it is backed by key investors like IndiaQuotient and 100X.VC.
VAMA
VAMA bridges the gap between spirituality and technology by offering digital services like e-poojas, e-darshans, astrology, and spiritual blogs.
Founded in 2020 by Acharya Dev, Himanshu Semwal, and Manu Jain, VAMA has partnered with over 250 temples and has a network of 300+ astrologers.
In 2023, VAMA raised INR 12.5 Cr ($1.5 Mn) in funding led by Wavemaker Partners to enhance its team, improve product development, and strengthen tech capabilities.
These startups demonstrate how technology and spirituality are coming together to create innovative solutions for India’s deeply rooted faith market.
