In response to the growing number of creators in India, Amazon has introduced educational programs titled "Creator University" and "Creator Connect", designed to empower creators to succeed on its platform.

Creator University
Creator University offers educational resources to help creators sell their products on Amazon. With video tutorials, articles, workshops, courses, and case studies, it aims to enable creators to learn new skills and enhance their product-selling capabilities. The program is targeted at both established and aspiring creators.

Creator Connect
Creator Connect focuses on organizing workshops and meetings to attract new creators and foster community building within the Amazon ecosystem. As part of the Amazon Creator Program, this initiative also helps creators learn new skills and prepare for major sales and promotional events.

“Creator Connect is focused on uniting creators in India and providing them with new skills. It plays a vital role in driving sales and attracting more customers,” said a statement regarding the program.

These programs aim to support India’s growing creator economy and help creators establish sustainable businesses on Amazon.

You can apply using this link: